Category II Projects

If the health information project is proposed to be Hopkins branded and there is no outside support, it is a Category II project.

Category II projects involve branding with the Hopkins name, logo, likenesses, and/or marks but are neither supported by an outside commercial entitity nor are the subject of a business partnership or investment. Category II projects may involve use of outside vendors providing contractual services.

Examples:
JHM/BSPH/SON Web sites
Patient education brochures

Guidelines:

BRANDED WEB projects on JH Servers:

• Follow Web publishing guidelines of respective school.

BRANDED WEB projects not on JH Servers:

• Contact the respective JHM, SON or BSPH public affairs office for applicable standards. HIMG will require a final review and approval of the context in which the brand will be used.

For all Web-based projects:

• Abide by HON (Health on the Net) code of conduct, as of 2/01/03)

Provide HIMG with a Written Content Management Plan:

Provide HIMG with a written plan explaining how content will be developed and who will be responsible for content oversight within the appropriate department, division, or administrative unit. In cases involving multiple schools, the individual or group responsible for oversight of content may be designated by HIMG.

SUGGESTION: For projects with broad impact, the initiators of the project should consider implementing a more formal system of peer review and/or editorial board oversight.  In some cases, HIMG may recommend that peer review and/or editorial board oversight be required.

• Obtain support of department, division, or administrative unit. Email or letter on departmental letterhead to HIMG will be acceptable.
• Obtain HIMG approval if project involves multiple schools.
• Ensure there is agreement concerning who will be responsible for the project.
• Obtain institutional legal review of vendor contracts, as needed.

FAQS